Well…I have talked to Tom about this before but I had to get it down here since it is something that I am a little amazed about…and that is the use of certain kind of songs in advertising….the first time this struck me was a Ford ad that used a Deep Purple song “‘On the highway stoned”…now I wonder if anyone listened to that before the made the ad…and they even left the lyrics in that one that you could hear plainly playing as the cars were driving across the screen…probably not the message that they wanted to convey. Then, I just heard a shoe company using “Who are you?” by the Who which is about a drunken night where the lyrics talk about passing out in a Soho doorway and getting in a drunken brawl….and now I will always connect drinking with that shoe company….and the last one that just came on is the use of the Who’s “Eminence Front” as the background for a GMC commercial when the song is about how people are getting screwed and used by the institutions and people that they believed in…maybe that one is appropo for GM…not sure….geez…